ABOUT

From San Diego California, La Chata is a Lifestyle brand that embodies and celebrates Xicano, Indigenous and Brown identity. Built from a D.I.Y spirit and an educated understanding based off of personal experience, practice, and ancestral history it is safe to say we are “Styled by Resistance”. Because the responsibility to not commoditize Cultura is one taken very serious, on my behalf all products that are or will become available are ethically sourced and limited releases. That being said, this brand was created with great intention and purpose. Those purposes include celebration of identity, awareness, and charitable contributions to our communities. If you want to learn more or about ways that we can collaborate please feel free to get in touch.